
Introduction to Circular Business Models webinar
About the webinar
Join us for a practical one-hour online introduction to Circular Economy Business Models.
This session will give participants:
- An introduction to the basic circular economy principles
- Explain the fundamental shift from linear to circular business models
- Practical applications with real life examples
- Insights into the benefits of implementing circular business models.
WRAP speakers:
- Costa Athanatos, Circular Economy Specialist
- Pauline Vella, Delivery Lead – Circular Economy Programme
Additional Details
What You'll Learn
Learn the basic principles of the circular economy and how circular business models differ from the traditional take–make–use–dispose approach. Participants will explore practical ways businesses can keep products and materials in use longer, reduce waste and resource consumption, and create value through models such as reuse, repair, resale, rental, refurbishment and other circular approaches. The webinar uses practical examples and case studies to help participants understand where their own organization could begin applying circular-economy thinking
Why This Matters
Businesses face growing pressure from resource costs, supply-chain disruption, waste, climate impacts and changing customer and regulatory expectations. Circular business models offer a way to reduce dependence on virgin resources while creating new revenue opportunities, improving resilience and keeping products and materials in productive use longer. The opportunity is not simply to recycle more—it is to rethink how businesses create, deliver and retain value in the first place.
Action Level - LEARN
What You'll Leave With
A practical foundation for understanding: The difference between linear and circular business models. The core principles of a circular economy. Where circularity can create environmental and commercial value. Examples of circular business models already being applied. Ideas for identifying circular opportunities within your own products, services and supply chain. A clearer starting point for deciding what your organization should do next.
Best For - Community Leaders, Social Entrepreneurs, Systems Designers, Journalists / Media, Businesses, Investors / Funders, Local Governments, Policymakers, NGOs / Civil Society
Systems It Connects To - Circularity & Whole-System Design, Personal & Digital Democracy, Clean & Renewable Energy, Food Production & Distribution, ICT & Cybersecurity, Public & Planetary Health, Smarter Cities & Communities, Mobility & Transportation, Ethical Finance
Recording / Replay Available? - Unknown
Replay / Resource URL - https://www.wrap.ngo/taking-action/textiles/actions/circular-business-models-fashion-textiles?utm_source=chatgpt.com
Practical Next Step - Map one product, service or supply chain in your organization from raw material to end of use. Identify one place where you could keep a product or material in circulation longer—through repair, reuse, resale, rental, refurbishment, take-back or another circular model—and determine the first small pilot your organization could test.